Terms of Service

1. Acceptance of Terms

These Terms of Service ("Terms") govern your access to and use of Plyrium ("Service," "we," "us," or "our"), provided by Plyrium, an AI marketing-services company headquartered in the United States. By creating an account, signing in, or using the Service, you agree to be bound by these Terms and our Privacy Policy. If you do not agree, do not use the Service.

If you are creating an account on behalf of a business, you represent that you have authority to bind that business to these Terms. The party bound by these Terms is referred to here as "you" or "Customer."

2. The Service

Plyrium provides AI-powered customer-facing operations for home-service businesses (HVAC, plumbing, roofing, electrical, landscaping, general contracting). Depending on the tier you purchase, the Service may include:

• AI Voice Receptionist - an artificial-voice agent that answers your inbound business phone, qualifies callers, books appointments, escalates emergencies, and texts call summaries (Voice and Front Office tiers)
• AI lead handling - automated replies to web-form, email, and SMS leads in your brand voice (Bundle and Front Office tiers)
• Google Business Profile management - post creation, review responses, photo management, Q&A seeding
• AI-generated geo-targeted blog content and monthly visibility reports
• Multi-user team accounts with role-based permissions
• Two-factor authentication and per-member access controls
• (Front Office tier) quarterly strategy calls, urgent-lead push notifications, priority support

The exact deliverables for each tier are documented on our Pricing page and may be updated from time to time. We will not materially reduce the deliverables of an existing subscription without 30 days' written notice.

3. Account Registration and Team Accounts

3.1 Account creation

To use the Service you must register an account with accurate information. You must be at least 18 years old. You are responsible for safeguarding your account credentials and for all activity under your account. Notify us immediately at sales@plyrium.com if you suspect unauthorized access.

3.2 Team members and roles

Your subscription includes the ability to invite additional users ("members") to your workspace. Members can be assigned one of five roles: Owner, Dispatcher, Tech, Billing, or Viewer. Each role grants different permissions; the Owner can grant or revoke per-member overrides for capabilities such as editing the voice receptionist, editing services, or managing integrations.

The account Owner is responsible for: (a) all actions taken by their members within the workspace, (b) ensuring members have authority to act on the business's behalf, (c) deactivating members who leave the business, and (d) maintaining accurate role and permission assignments.

3.3 Two-factor authentication

The Service supports two-factor authentication via authenticator app, SMS, or email code. The Owner can require 2FA enrollment for any individual member. We strongly recommend enabling 2FA on every account that has access to billing, integrations, or customer data.

3.4 Demo access

We provide a shared demo workspace at demo.plyrium.com using a shared demo identity. Demo data is sandbox-only and is reset periodically. Password changes, member invitations, two-factor enrollment, billing changes, and certain other write operations are disabled in the demo for shared-environment integrity. Demo activity is not subject to the same data-retention promises as production accounts.

4. Subscriptions, Billing, and Trials

The Service is offered on a monthly or annual subscription basis. Pricing is shown on our Pricing page in U.S. dollars and is subject to change with at least 30 days' notice for existing subscribers.

4.1 Free trial

New subscribers receive a 14-day free trial. We require a payment method on file at trial start; no charge occurs until the trial ends. You may cancel before day 15 without charge from your billing dashboard.

4.2 Recurring billing

By providing payment information, you authorize us (through Stripe, Inc., our payment processor) to charge your payment method on a recurring basis at the beginning of each billing period until the subscription is canceled. Setup fees, where applicable, are charged once at the start and are non-refundable.

4.3 Cancellation and refunds

You may cancel at any time from your account dashboard or by emailing sales@plyrium.com. Cancellation takes effect at the end of your current billing period; you retain access until then. We do not provide pro-rated refunds for partial months. Annual subscriptions canceled mid-term remain active until the term ends and are not refunded except where required by law.

4.4 Failed payments

If a payment fails, we retry the charge over the following 7 days. If still unsuccessful, your subscription may be suspended or canceled. Reactivation may require updated payment information.

4A. Customer Payment Processing - When YOU Charge YOUR Customers Through Plyrium

This Section 4A governs use of the Service’s payment-processing features - Stripe-backed invoice collection, recurring service contracts with autopay, save-card-on-file, customer billing portal, card surcharges, and Bring-Your-Own-Pay-Link. These features let you charge your own customers; they are separate from the Plyrium subscription you pay us in Section 4.

4A.1 Stripe Connect

To accept card payments from your customers through Plyrium you must complete Stripe Connect onboarding. Stripe, Inc. is the regulated payment processor; Plyrium does not hold customer card data and is not a money transmitter. Stripe’s standard processing fees (currently 2.9% + 30¢ per successful card charge in the U.S.) apply to every card transaction; Plyrium charges no additional take-rate on top of Stripe’s fee. You are responsible for compliance with Stripe’s Connected Account Agreement and Stripe’s prohibited-business list.

4A.2 Recurring service contracts (autopay subscriptions)

The Service supports recurring service contracts (weekly, biweekly, monthly, quarterly, or annual cadences) where, when configured for autopay, your customer’s saved payment method is automatically charged each cycle. By creating an autopay contract you represent that: (a) the customer has consented to recurring charges of the configured amount on the configured cadence, (b) the customer was clearly informed of the price + cadence + cancellation method before authorization, (c) you have a record of that consent (email, text, signed agreement, or platform record). If a customer disputes an autopay charge for lack of authorization, you are responsible for producing the consent record. Plyrium is the platform; you are the merchant of record for these charges.

Mid-cycle changes: when you change the price of an active autopay contract, the next charge is automatically prorated by Stripe (credit if reducing scope, additional charge if increasing). Cancellation has three modes - “run out the period” (default; service ends at cycle end, no refund), “cancel + prorated refund” (immediate stop, partial refund for the unused portion), and “cancel, no refund” (immediate stop, customer keeps the rest of the period eaten). The choice is yours per cancellation; you are responsible for picking a mode consistent with your customer agreement.

4A.3 Save card on file

Your customer may opt in to saving their payment method on file when paying any invoice. The card is tokenized and stored by Stripe; Plyrium stores only the Stripe payment-method ID + brand + last-4 + saved-at timestamp. Off-session re-charges (e.g. one-click charging the saved card on a follow-up invoice) require your explicit click each time and are subject to Strong Customer Authentication (SCA) - Stripe may require the customer to re-authenticate the card via 3-D Secure, in which case the charge fails until the customer re-authorizes. The customer can remove their saved card at any time from the Plyrium customer billing portal.

4A.4 Card surcharges (convenience fees)

When you enable the card surcharge feature in Settings, the Service adds a configurable percentage (capped at 4%) to the Stripe checkout amount when your customer pays by card; cash, check, ACH, and Bring-Your-Own-Pay-Link payments are unaffected. Card surcharges are governed by state law and Visa/Mastercard network rules. Some states ban or cap surcharges (Connecticut, Massachusetts, Maine historically; Colorado caps at 2%; New York and California require the surcharge to equal the merchant’s actual processing cost). Visa/Mastercard rules require disclosure of the surcharge at point of sale and limit it to your cost. Plyrium surfaces general state guidance in the settings UI and surfaces the surcharge to the customer on the public invoice page; you are responsible for confirming your state’s current rules + your processing cost with your accountant before enabling. Plyrium does not provide legal advice on surcharges.

4A.5 Bring-Your-Own-Pay-Link (BYOPL)

You may configure an external pay URL pattern (PayPal.me, Cash App, Square, Venmo, etc.) that renders a second “Pay with [label]” button on every public invoice page. When a customer clicks BYOPL, Plyrium hands them off to your existing payment system; Plyrium does not process or track that payment. You must mark the invoice paid manually after collecting via BYOPL. Disputes, refunds, chargebacks, and reconciliation on BYOPL payments are between you and your external processor.

4A.6 Customer billing portal

Customers with a saved payment method or active autopay contract can access a Stripe-hosted billing portal at /me/[token] on their unique customer-portal URL. From the portal they can update their saved card, view past charges, cancel an active autopay subscription, or download invoice copies. The portal is hosted and operated by Stripe; Plyrium relays them via a tokenized session URL.

4A.7 Service contracts - change orders

The Service supports signed change orders - addendums to in-flight jobs that the customer accepts via a public link with a typed-name signature, IP-logged + timestamped. Digital signatures are valid under the federal E-SIGN Act (15 U.S.C. § 7001 et seq.) for most commercial transactions; some state-specific exceptions apply (e.g. wills, certain real-estate documents). On acceptance, Plyrium creates a new addendum invoice; the original invoice stays unmodified for audit integrity. You are responsible for determining whether your specific use case is covered by E-SIGN.

5. AI Voice and Communications Compliance - IMPORTANT

This Section 5 governs your use of any feature of the Service that places or receives telephone calls, text messages, or other electronic communications, including the AI Voice Receptionist. Read this section carefully. Failure to comply with the obligations below can expose you to significant legal liability under federal and state telecommunications law.

5.1 Acknowledgment of AI-voice technology

The AI Voice Receptionist uses artificial neural text-to-speech voices. On February 8, 2024, the Federal Communications Commission ruled (Declaratory Ruling FCC-24-17) that AI-generated voices, including neural and cloned voices, qualify as "artificial or prerecorded voice" under the Telephone Consumer Protection Act, 47 U.S.C. § 227 ("TCPA"). You acknowledge this characterization and the legal obligations that follow.

5.2 Inbound calls - receiving calls from your customers

When a customer dials your business phone number and our AI Voice Receptionist answers, that call is generally not regulated by TCPA's restrictions on artificial-voice technology, because TCPA primarily regulates the placement of outbound calls. You remain responsible for compliance with state-level call-recording laws (see Section 5.6).

5.3 Outbound calls - when our system places calls on your behalf

If the Service places any outbound call on your behalf - including but not limited to appointment reminders, no-show follow-ups, urgent customer escalations, lead callbacks, or marketing/promotional outreach - you represent and warrant that, for every recipient phone number:

• Informational and transactional outbound calls (appointment reminders, account notices, service updates, post-service follow-ups to existing customers): you have collected at minimum prior express consent - typically established when the customer provided their phone number for service-related contact.
• Marketing or promotional outbound calls (sales pitches, upsell offers, "we've missed you" outreach to inactive customers, prospect calls): you have obtained prior express written consent from each recipient that specifically authorizes calls using automated or artificial voice technology, in accordance with TCPA § 227(b)(1)(A) and 47 C.F.R. § 64.1200(a)(2). Consent must be signed (handwritten, electronic, or other method permitted by E-SIGN Act), clearly disclose that calls may use artificial voice, and identify the seller.
• The recipient's number is not on the National Do Not Call Registry, your internal Do Not Call list, or any applicable state DNC list, unless an exception applies.
• Calls are placed only during permitted hours (8:00 a.m.–9:00 p.m. recipient local time) unless a specific exception applies.

You are solely responsible for collecting, storing, and producing on demand evidence of consent for every recipient. If a recipient revokes consent (verbally, in writing, or by responding "STOP" to an SMS), you must remove that recipient from any future automated communications immediately.

5.4 SMS and A2P 10DLC compliance

The Service may send SMS on your behalf via our SMS provider. You agree to register your business with mobile carriers under A2P 10DLC requirements where applicable, comply with CTIA messaging principles, honor STOP/HELP keywords, and only send SMS to numbers that have opted in. You will not use the Service to send marketing SMS without prior express written consent.

5.5 Email compliance

Marketing emails sent through the Service must comply with the CAN-SPAM Act (15 U.S.C. § 7701 et seq.), including providing a functional unsubscribe link, accurate sender identification, and a physical mailing address.

5.6 Call recording and disclosure

The Service records inbound and outbound voice calls for quality, analytics, and AI training of your account-specific behavior (we do not share recordings across customers - see Privacy Policy). Some U.S. states require all-party consent for call recording (notably California, Florida, Illinois, Maryland, Massachusetts, Michigan, Montana, Nevada, New Hampshire, Pennsylvania, Vermont, and Washington). You are responsible for ensuring your AI Voice Receptionist's greeting includes any recording disclosure required by the state of your business or your callers, and for updating your privacy policy and customer-intake forms to reflect that calls may be recorded.

5.7 AI disclosure to callers

If a caller asks whether they are speaking with an AI or a human, the AI Voice Receptionist is configured to answer truthfully and identify itself as AI. You may not configure the Service to deceive callers about the AI nature of the agent. Some jurisdictions (notably California, under SB 1001 and related laws) require affirmative AI disclosure in certain commercial contexts; you are responsible for compliance with such laws as applicable to your business.

5.8 Indemnification - telecommunications law

You agree to defend, indemnify, and hold harmless Plyrium, its officers, employees, and affiliates from and against any claim, action, demand, settlement, judgment, fine, or attorneys' fees arising out of or related to: (a) any communication initiated through the Service to a recipient who had not consented in the manner required by Section 5.3; (b) calls placed to numbers on a DNC list in violation of Section 5.3; (c) recordings made without compliance with state law; (d) any other violation of telecommunications, privacy, or marketing law arising from your use of the Service. This indemnification obligation survives termination of these Terms.

5A. Tech Tracking and Employment Compliance

5A.1 Two-gate GPS tracking model

The Service supports optional GPS tracking of your field technicians’ locations during their workday. Tracking is governed by a two-gate consent model: (a) the Owner must enable tracking for that specific tech in Settings → GPS tracking, AND (b) the tech must affirmatively consent in their own app session. Either gate alone is insufficient; both must be active for tracking to occur. Disabling Owner-side tracking automatically clears tech-side consent (re-enabling requires a fresh tech consent). Tracking can be revoked by either party at any time.

5A.2 State-law compliance

Most U.S. states require explicit employee consent for GPS tracking in employment contexts; specific state laws vary in scope (some require written consent, some require notice, some treat W-2 employees and 1099 contractors differently). The two-gate model is designed to support written consent + revocable enrollment; you are responsible for confirming the model satisfies your state’s requirements + your worker classification (W-2 vs 1099). Plyrium does not provide legal advice on employee monitoring.

5A.3 Time tracking + overtime

The Service supports tech time tracking (start/stop timer per appointment) and overtime classification per state thresholds (federal 40hr/week, California 8hr/day OR 40hr/week, etc.). Plyrium computes regular vs. overtime minutes + cost using the threshold rule you select in Settings → Overtime; you are responsible for picking the rule that matches your state classification + worker classification, and for confirming your wage rates + multipliers comply with state wage-and-hour law. Plyrium does not make labor-law compliance claims and does not act as a payroll provider.

5A.4 Tech time off

The Service supports recording tech vacation, sick, holiday, training, and other time-off blocks. These records do not constitute a payroll determination + are not exported to any tax authority by Plyrium; PTO accrual + payout decisions remain your responsibility.

6. Acceptable Use

You agree not to use the Service to:

• Violate any applicable law, including consumer protection, privacy, advertising, or telecommunications laws (including but not limited to TCPA, CAN-SPAM, FTC guidelines, CCPA/CPRA, GDPR, CIPA)
• Engage in deceptive marketing practices, fake reviews, false business identification, or impersonation of any person or entity
• Make outbound calls or send messages to numbers for which you have not collected the consent required by Section 5
• Use the AI Voice Receptionist to deceive callers about its AI nature when directly asked
• Upload customer lists obtained from data brokers, scrapers, or other parties that do not constitute lawful express consent
• Upload or transmit malware, illegal content, or content infringing on third-party rights
• Reverse engineer, decompile, or attempt to extract source code from the Service
• Resell, sublicense, or expose the Service to third parties without our written consent
• Circumvent the demo workspace's intended sandbox restrictions
• Probe, scan, or test the security of the Service except via a coordinated disclosure program

We reserve the right to suspend or terminate accounts that violate these terms, with or without notice, depending on severity.

7. Content and Intellectual Property

7.1 Your content

You retain ownership of all content you provide to us - business information, brand assets, customer data, voice samples, photos, customer phone numbers and emails, lead intake records, and call recordings of your business. You grant us a worldwide, non-exclusive, royalty-free license to use this content solely to deliver the Service to you.

7.2 Generated content

Content we generate on your behalf - Google Business Profile posts, blog drafts, review responses, lead replies, monthly reports, AI-receptionist transcripts and summaries - becomes your property upon publication or generation. You are free to use, modify, repurpose, or republish that content however you choose.

7.3 Our intellectual property

The Service itself, including the software, dashboards, AI prompt engineering, the "Plyrium" name and logo, voice configurations, and our underlying systems, remains our exclusive property. Nothing in these Terms transfers ownership of the Service to you.

7.4 No third-party AI training on your data

We do not use your customer data, voice samples, business information, or call recordings to train any third-party large language model, public AI system, or shared inference pool. Anthropic (our LLM provider) is contracted in zero-retention mode for our API calls. Anonymized, aggregated usage statistics may be used to improve our internal product behavior.

8. Service Availability and No Guarantee of Results

We strive for high availability but do not guarantee uninterrupted service. Maintenance windows, third-party outages (Google, Anthropic, Stripe, Vercel, Supabase, Vapi, Resend, Quo), or events outside our reasonable control may cause downtime.

We make no guarantee of specific Google search rankings, local pack placements, lead volumes, conversion rates, or revenue increases. Google Business Profile policies explicitly prohibit ranking guarantees. What we promise is consistent, high-quality output (posts shipped, reviews answered, leads replied to, calls answered) - the kind of activity Google's algorithms reward over time.

9. Third-Party Services and Sub-Processors

The Service relies on, and integrates with, third-party platforms. The current list of sub-processors is documented in our Privacy Policy and includes Stripe (payments), Anthropic (LLM), Vapi (AI voice telephony, including ElevenLabs/Rime/Deepgram TTS and Deepgram STT routed through Vapi), Google (Business Profile API, Calendar API, OAuth), Supabase (data storage), Vercel (hosting), Resend (email delivery), Quo (SMS and voice), and Sentry (error monitoring). Each is bound by its own terms and privacy policy and acts as a data processor on our instructions.

By using Plyrium you accept that your data may be processed by these sub-processors as described in our Privacy Policy. We will provide reasonable notice before adding a new sub-processor that materially changes how your data is handled.

10. Confidentiality

We will treat your business information, customer data, voice samples, call recordings, and any non-public materials you share with us as confidential. We will not disclose them to third parties except (a) as necessary to provide the Service through the sub-processors described above, (b) as required by law, or (c) with your prior written consent.

11. Termination

You may terminate at any time per Section 4.3. We may terminate or suspend your access immediately if you materially breach these Terms (including any breach of Section 5), if continued service would expose us to legal liability, or for non-payment after the grace period. Upon termination:

• We will cease publishing new content on your behalf within 24 hours
• We will cease answering inbound calls on your behalf within 7 days (you should re-route your phone before then)
• We will remove our Manager access from your Google Business Profile within 7 days
• You may export your data via your dashboard or by contacting us
• Your data is retained for 90 days after termination, then permanently deleted, except billing records (retained 7 years for tax) and any data subject to legal hold

12. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE." TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE. AI-GENERATED CONTENT MAY OCCASIONALLY CONTAIN ERRORS; YOU ARE RESPONSIBLE FOR REVIEW BEFORE PUBLICATION OR TRANSMISSION TO CUSTOMERS.

13. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR TOTAL CUMULATIVE LIABILITY FOR ANY CLAIM ARISING OUT OF THE SERVICE, FROM ANY CAUSE, SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM. WE WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, LOST REVENUE, LOSS OF GOODWILL, OR LOSS OF DATA. THIS LIMITATION DOES NOT APPLY TO YOUR INDEMNIFICATION OBLIGATIONS UNDER SECTION 5.8 OR 14.

14. Indemnification

You agree to indemnify and hold us harmless from claims, losses, or damages arising from (a) your use of the Service in violation of these Terms or applicable law, (b) any communication initiated through the Service (per Section 5.8), (c) content you provide to us, (d) your business operations, (e) interactions with your customers, or (f) breach of any representation or warranty you have made. We will likewise indemnify you from third-party claims that the Service itself infringes their intellectual property rights, provided you notify us promptly and cooperate in our defense.

15. Modifications to These Terms

We may update these Terms from time to time. We will notify you of material changes by email at least 30 days before they take effect. Your continued use of the Service after the effective date constitutes acceptance. The "Last updated" date at the top of these Terms reflects the most recent revision.

16. Governing Law and Disputes

These Terms are governed by the laws of the State of Delaware, U.S.A., without regard to conflict-of-law principles. Any dispute arising from these Terms or the Service shall be resolved by binding arbitration in Wilmington, Delaware, under the rules of the American Arbitration Association, except that either party may seek injunctive relief in court for intellectual property, confidentiality, or telecommunications-law breaches. The parties agree to a one-year statute of limitations on claims arising under these Terms.

17. Miscellaneous

If any provision of these Terms is held unenforceable, the remaining provisions remain in effect. Our failure to enforce any right is not a waiver. These Terms are the entire agreement between you and us regarding the Service. You may not assign these Terms without our written consent; we may assign them in connection with a merger, acquisition, or sale of substantially all our assets.

18. Contact

Questions about these Terms? Email sales@plyrium.com or call (520) 380-4410.

This document was last updated on May 2, 2026. We recommend reviewing it periodically. Material updates from the prior version include: a new Section 4A on Customer Payment Processing covering Stripe Connect onboarding, recurring service contracts with autopay subscriptions, save-card-on-file, card surcharges (with state-legality notes), Bring-Your-Own-Pay-Link, the Stripe-hosted customer billing portal, and signed change orders under the federal E-SIGN Act; a new Section 5A on Tech Tracking and Employment Compliance covering the two-gate GPS tracking consent model, state-law compliance, overtime classification, and tech time-off. Earlier May updates: comprehensive AI Voice and Communications Compliance section (Section 5) covering the FCC-24-17 ruling and TCPA obligations; expanded Multi-User Team Account terms (Section 3); updated Sub-Processors list (Section 9); and tightened Indemnification language (Sections 5.8 and 14).